| Objective I: |
To increase the number of individuals of all ages involved in the study and making of music in the United States. |
| Goal 1: |
Promote the musical and non-musical benefits of music making and music study through multiple internal and external media/communication sources. |
| Goal 2: |
Promote MTNA Certification to the public as an indicator of fully qualified music teachers. |
| Goal 3: |
Provide funding to qualified outside organizations to leverage the impact of MTNA support. |
| Goal 4: |
Provide student recruitment and retention strategies to members of the profession. |
| Goal 5: |
Expand MTNA’s agenda for advocacy through partnerships with other appropriate national and international organizations. |
| Goal 6: |
Promote the image and purpose of MTNA as the most valuable and respected source for information on the music teaching profession. |
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| Objective II: |
To insure the long term future of the profession. |
| Goal 1: |
Promote the music teaching profession as a worthwhile and viable career. |
| Goal 2: |
Promote the value and stature of professional music teachers as worthy of significant compensation and respect. |
| Goal 3: |
Support university pedagogy programs in curriculum development and delivery to promote well-educated graduates. |
| Goal 4: |
Provide multiple training opportunities to music teaching professionals to enhance and expand their pedagogical repertoire to include both traditional and non-traditional approaches. |
| Goal 5: |
Promote openness to non-traditional teaching approaches. |
| Goal 6: |
Identify demographic trends and preferences that influence pedagogical approaches. |
| Goal 7: |
Promote networking opportunities as well as avenues for pursuing continuing education. |
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| Objective III: |
To enhance and expand member programs and services to meet and exceed member needs and expectations. |
| Goal 1: |
Utilize the Forums and other committees for member input regarding their needs, issues and interests. |
| Goal 2: |
Maintain commitment to member research through the use of appropriate member surveys. |
| Goal 3: |
Provide professional development resources and training for all member segments of MTNA, including students. |
| Goal 4: |
Expand benefits and services for the music teacher professional, especially for the self-employed member. |
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| Objective IV: |
To globalize the products and services of MTNA to better serve an increasingly international music teacher community. |
| Goal 1: |
Develop an appropriate strategy for globalization. |
| Goal 2: |
Establish MTNA as the pre-eminent music teacher association in the world. |
| Goal 3: |
Position the MTNA website as the home for the global music teacher community. |
| Goal 4: |
Pursue further opportunities for MTNA meetings outside of the United States. |
| Goal 5: |
Establish and maintain relationships and partnerships with other international music teacher organizations, institutions and corporations. |
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| Objective V: |
To strengthen organizational effectiveness and operating efficiency. |
| Goal 1: |
Apply and integrate technology into designated MTNA programs and services. |
| Goal 2: |
Maintain an ongoing process of long and short range planning. |
| Goal 3: |
Identify and cultivate skilled and committed leadership at all organizational levels of MTNA. |
| Goal 4: |
Integrate the appropriate contributions of volunteer and paid staff in all member programs of the association. |
| Goal 5: |
Enhance volunteer and staff satisfaction within the organization. |
| Goal 6: |
Create and implement an appropriate and effective development plan for the Foundation Fund. |
| Goal 7: |
Conduct biennial reviews of the competition program. |
| Goal 8: |
Continue the ongoing enhancement of the Certification program and its governance. |
| Goal 9: |
Enhance the connection between the national association and our state and local affiliates through our leadership training, communication and personal contact. |
| Goal 10: |
Explore and develop avenues for expanding non-dues revenues. |
| Goal 11: |
Continue an effective membership recruitment and retention plan. |
| Goal 12: |
Increase diversity within the membership, both demographically and musically. |
| Goal 13: |
Develop and implement a comprehensive internal and external marketing and public relations/communications plan. |
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